
Effective: 10 June 2025
This document sets forth the Privacy Policy for the Icon Agency website, www.iconagency.com.au.
Icon Agency is committed to protecting your privacy and ensuring your personal information is handled in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). This policy outlines how we collect, use, store, and disclose your personal information.
1. Collection of Personal Information
You can browse most of this site without providing personal information. However, access to certain services, such as customer support features, may require you to submit personally identifiable information. This may include, but is not limited to:
- Name
- Contact details (e.g. email address, phone number)
- Unique usernames and passwords
- Sensitive information submitted for account recovery
We only collect personal information that is reasonably necessary for our functions or activities.
2. Use of Personal Information
We may use your personal information to:
- Provide requested services or support
- Improve user experience and website performance
- Conduct data analytics to enhance our service offerings
- Communicate important notices or updates
We also collect non-personally identifiable information such as browser type, operating system, pages visited, time on site, and referring websites. This is used solely for internal purposes such as analytics and website improvements.
If our data practices change in the future, we will update this policy accordingly. We will only apply these changes to information collected after the policy change.
3. Disclosure of Personal Information
We may disclose your personal information to trusted third parties to provide services on our behalf. This may include:
- Customer service providers
- Freight and logistics partners
- Payment processors
All third parties are required to comply with privacy obligations that meet or exceed the standards set out in this policy and the APPs.
We do not sell or rent personal information to third parties for marketing purposes.
4. Storage and Security of Personal Information
We take reasonable steps to protect your personal information from unauthorised access, use, or disclosure. These steps include:
- Secure data storage and encryption
- Access controls and authentication
- Staff training on privacy obligations
5. Data Retention and Deletion
Icon Agency will retain your personal information only for as long as necessary to fulfil the purposes for which it was collected or to comply with legal or contractual obligations.
Unless otherwise required by law, personal information that is no longer required will be securely deleted or de-identified after 12 months from the date of collection.
6. Access and Correction
You have the right to access the personal information we hold about you and request corrections if it is inaccurate, out of date, incomplete, or misleading. Requests should be made in writing to:
Attn: Privacy Policy
Icon Agency
132C Gwynne Street, Cremorne, VIC 3121
AUSTRALIA
E-mail: hello@iconagency.com.au
7. Changes to This Privacy Policy
Icon Agency reserves the right to amend this Privacy Policy at any time. We recommend reviewing it periodically to stay informed of how we are protecting your information.
Continued use of the website after changes indicates your acceptance of the revised policy.