Hot on the heels of two state award wins this week, Icon Agency is celebrating becoming a finalist for both the National PRIA Golden Target Awards 2019 and the prestigious B&T Awards 2019.
In October, the agency’s Melbourne-based creative and PR teams were named Social Change Marketing winners for the Yarra Trams Community Safety Campaign (2019 VIC AMI Awards) and Health Campaign winners for its After Hours health services campaign for North Western Melbourne Primary Health Network (2019 VIC PRIA Golden Target Awards).
Icon also received a Highly Commended in the Victorian GTAs for its work with the Australian Cyber Security Centre on the 2018 Reverse the threat campaign for Stay Smart Online Week.
The After Hours campaign will now go forward to the national PRIA Golden Target Awards, being held on Wednesday 13th November.
The agency’s Stay Smart Online Week campaign has also been named a national finalist in the Best PR Campaign category at the B&T Awards. The winners will be announced on Friday 22nd November.
Icon Agency Founder and Managing Director Joanne Painter said; “It’s been a strong year for Icon Agency and we’re delighted to see some of our biggest behaviour change campaigns recognised at a state and national level.
“I’d like to thank our clients Yarra Trams, the Australian Cyber Security Centre and NWMPHN for choosing to partner with us on these important safety and health awareness projects.
“It’s especially rewarding to have been recognised for public-facing campaigns that strive to make a difference in people’s lives, as this embodies the core of what Icon Agency is about. We strive to deliver multi-faceted projects that are born out of the pursuit of possibility.
“We are so pleased to have reached the final stages of both the B&T and PRIA National Awards and look forward to hopefully celebrating more successes to come.”
Case studies for the nominated projects can be viewed below:
Icon's 'After Hours Care' campaign for North Western Melbourne Primary Health Network won an Honorable Mention, 2019 Golden Target Awards – PRIA
Icon's 'Stay Smart Online Week' for the Australian Cyber security Centre won an Honorable Mention, 2019 Golden Target Awards – PRIA