Icon Agency named Australian Agency of the Year 2022 Campaign Asia-Pacific Agency of the Year Awards, Australia and New Zealand

Icon Agency has been recognised as Australia’s premier PR agency, winning Gold for PR Agency of the Year at the Campaign Asia ANZ Awards.

The victory marks Icon’s eighth Agency of the Year award in the last 24 months. The firm also won Bronze in Integrated Marketing Agency of the Year and was also awarded to Icon, with the firm now winning both awards in consecutive years.

The awards cap another successful year for Icon, which was also recognised as an ABA100 Winner for Business Excellence in The Australian Business Awards 2022, a cross-industry accolade that showcases business excellence. Overall, the firm was honoured with 44 award nominations and 25 wins for its work this year.

In addition to Icon’s team awards, its leaders were also honoured with individual accolades, with Co-founder and Managing Director Joanne Painter winning Agency Head of the Year, and Sales Director receiving a Commendation for New Business Development Person/Team of the Year for ANZ.

Icon Agency Managing Director Joanne Painter praised the Icon team.

“It’s truly amazing to lead a team of such creative and passionate people. Rob is especially fantastic, working tirelessly to secure new opportunities for Icon, and his commendation is very well-deserved.”
Icon continues to grow, with expanding its Melbourne, Sydney, and Canberra offices, and opening a dedicated production facility The Content Garden earlier this year.

“As we add new and exciting clients, driven by Rob and the Sales team, we continue to seek dedicated, skilled professionals. New hires allow us to expand and deepen our expertise, to take on new projects and present Australia's best-in-class offering to our clients.”

In 2022, Icon celebrated its 20th birthday and launched a new brand platform, ‘For people, with purpose.’

“Purpose and positive impact are at the core of Icon’s operations. More than just a lofty ideal, our awards show that purposeful work can be the backbone of a successful business.”